Lynx “Sexy Rugby Rules”
The Rugby World Cup is currently underway in New Zealand and there is no better time than now for Lynx to do what they do best in their advertising - flaunt honeys. With over 600,000 views in it's first week, you can tell there are a lot of people learning the rules of rugby! No need for a real explanation here... 
Living Christmas Cards
To create truly unique christmas cards, agency Akestam Holst came up with the idea of 'Living Christmas Cards'. They got the Swedish Post to team up with Niklas Blindh, a sami and reindeer owner from up north, and the people of Funäsdalen, a small mountain village in northern Sweden. Together they built Living Christmas Cards, something that was a bit more personal than your ordinary e-greeting or SMS.
To try it out yourself visit: www.livingchristmascards.com
Haunted photocopier room
Lenovo, one of the world's largest laptop brands, has developed a series of online viral videos for their latest flagship product - the ThinkPad T420. In a series of videos they have tried to highlight all the extra time one can have as the laptop has proven features such as faster graphics performance, faster boot up, faster wireless connections, faster data transfer, etc.
However only one of these videos caught my eye. Please enjoy it responsibly. 
Lenovo's emerging marketing team has developed the virals for use in Russia, India, Middle East, Eastern Europe, Turkey, South Africa, South East Asia, Hong Kong and Taiwan.
T-Mobile Angry Birds Live
T-Mobile with agency Saatchi & Saatchi is capitalizing on the Angry Birds fever with a clever new viral video titled Angry Birds Live.
In a square in Barcelona they created a human-scaled mockup of the Angry Birds, with lucky participants using the game on a smartphone to launch birds on their castle-smashing journey. It included authentic sounds effects and exploding pigs, and was obviously popular judging from the size of the crowd that appeared.
Draftfcb: In your face!
Draftfcb Germany is the latest ad agency to join the trend of tactically using social media for their recruitment purposes. In their case they managed to successfully use Facebook's new profile design to viral their requirements to a large select advertising audience!
Jung Von Matt is another German ad agency, that has also successfully used Facebook for their recruitment needs.
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