The great christmas gift wrapping swindle
A really innovative way of getting the target audience into the stadium by ad agency Lowe in Sydney, Australia...
Nokia says Get Out and Play!
Here is the new ad for Nokia nGage...it has taken 1000 people to replicate the snake game frame by frame and step by step, without any special effects.
But the real noteworthy part here is the great execution of the Get Out and Play web site. The site is exactly like the TV ad but with a very cool execution of the game - bricks.
Tiger Beer…the last Tiger
How far would you go for a bottle of Tiger Beer? That's the question posed by the campaign for the brand by Saatchi & Saatchi.
The website contains elements such as personality quizzes, downloadable avatars, wallpaper creation function and a happy hour widget reminding beer fans to take a break after a long day at work.
Toshiba Space Chair
To promote its new line of LCD TVs, Toshiba has used a helium balloon to take an ultra-lightweight biodegradable chair to the edge of space...the whole process was filmed using the company’s IK-HR1S 1080i camera.
The chair went up till 98,268 feet, which took 83 minutes to get there. Once the ballon popped it took just 24 minutes to fall back to earth.
This was then made into a TV ad...
Evian roller babies
Evian's 'Roller-skating Babies' viral ad, created by Euro RSCG, has been recognised by the Guinness Book of Records as the most viewed online ad to date.
Adding up views for various versions of the ad across video sharing websites, the ad has got 45,166,109 views as of 9 November 2009.
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