Ramble by Sunil Bahl
31Mar/110

The world’s easiest paper saving idea

Billions of business envelopes are used every day. Imagine how much paper can be saved if we just halved their size.

So while posting a letter, ask, 'Can it be folded once more?'
If it can: Fold more.

Use a smaller envelope. Save trees. It's that simple. Its called, iFOLD.

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21Sep/100

Talking Newspaper Ad by Volkswagen

Today India is abuzz with the new talking Volkswagen press ad. In just a few hours the ad has become one of the most talked about topics of the day on Facebook and Twitter in India.

If you have bought today's Times of India, then for sure you would have seen this clutter breaking "talking" press ad which has a built in sensor, acting as a switch for the audio...so when you open the newspaper the audio starts and when you fold the newspaper the audio shuts off.

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2Nov/090

Twitter on Airtel

Twitter is available via SMS in the US, Canada, UK and New Zealand. With a recent tie-up with Airtel, it has now ventured into India. This 'exclusive' tie-up will last only four weeks, after which some of the other service providers in India will also start offering the service.

So Airtel to fully exploit its exclusivity period has come up with a series of great ads which are trying to ensure that consumers largely associate Twitter with the Airtel brand.

Sky Diver

Hitch Hiker

Guitar

The deal with Airtel will enable Twitter to send below-140-characters "tweets" at the rates of regular SMS messages and receive them for free.

Kudos to the creative team from Rediffusion Y&R.

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31Oct/090

ING live easy

The 2009 campaign from ING bank that focuses on easy features...by JWT Bangalore.

Bullhorn in China Shop

The Multi storied chase

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9Oct/090

Every Indian must see this video

I felt inspired watching this...only if everyone learnt to work as a team in real life...easier said than done... :roll:

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