Ramble by Sunil Bahl
15Jul/110

Beyonce’s “Mac Run the World!”

It is amazing how Apple inspires both serious and humorous content. :-)

This recent spoof on Apple's retail stores has been created by Electric Spoofaloo. The video inspiration comes from Beyonce's "Run the World (Girls)".

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Filed under: Funny Videos No Comments
1Jul/110

Augmented Reality Cinema

The Augmented Reality Cinema app for the iPhone allows you to walk around London and discover all the places where movies have been shot. Just point your iPhone in the direction of a sweetspot and get a replay of the movie scene that was shot there.

The app is currently a work in progress prototype. But if and when it does see the light of day, I am sure it will make a great gizmo for all the movie buffs out there.

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Filed under: Concepts, Phones No Comments
21Apr/110

Interactive iPad ad for VGT

VGT (an association combating animal factories) in collaboration with Austrian ad agency Demner Merlicek & Bergmann, created an iAd for the iPad version of DATUM magazine.

In the iAd you could see a young lady wearing a fur coat. When the iPad user would want to continue browsing by making the finger-wipe movement he would find that every finger-wipe would leave behind blood stains on the fur. The more he tried, the more blood would appear.

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12Apr/110

Apple Releases the iBoy

Eretz Nehederet, a show on Israeli channel 22, has aired a parody video report announcing the release of the iBoy. :lol:

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7Apr/110

Nutricia Baby Connection

Young parents all over Belgium rely on Nutricia babyfoods every day. So ad agency Duval Guillaume helped Nutricia find a new unique way to support mums even before their baby is born – with Baby Connection: a unique iPhone app that helps gets the dad more involved in the pregnancy.

Baby Connection works best when you use it as a couple. There's a mum version and a dad version – and everything each parent adds is automatically synced with their partners' phone. The app can even transform two iPhones into one big screen.

Have a look at the demo to see how it works:

To launch Baby Connection, Duval Guillaume even came up with a campaign that's as unique as the app itself. Have a look at what they did:

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