Ramble by Sunil Bahl
16Feb/100

New age business cards

Ever wondered what your co-worker did last weekend? Amnesia Razorfish in Australia made it easy to find out with a Microsoft Surface staff directory application.

The application uses Surface tags printed on all Amnesia Razorfish business cards to show extra information about employees such as blog posts, tweets and Flickr photos.

With business cards like these...I don't see why the clients would not be jumping to work with them. :-)

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16Feb/102

Social Media goes above the line

Here is a new TV spot promoting the NORMS Restaurants Facebook & Twitter pages...it does something different...the commercial is grounded in social media rather than simply being an add-on...

Just as Social Media never sleeps, Norm’s restaurants also never closes...they are open 24 hours a day.

This family owned business has seen the following success within 10 days of the TV commercials:

  • Gained 1,000 fans on Facebook
  • Gained 150 followers on Twitter
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15Feb/100

What do you do when Valentines’s day falls on match day?

I'll be your dream
I'll be your wish
I'll be your fantasy.
I'll be your hope
I'll be your love
Be everything that you need.
I love you more with every breath
Truly madly deeply do...

Great work by Puma on capitalizing the situation!! Kudos! 8-)

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1Feb/100

SoundCloud the Flickr for music

SoundCloud is a really useful service that is part Flickr for music, part professional music collaboration hub. 8-)

Here is a short demo of the service:

 

Due to the large number of requests coming in...the SoundCloud player can now also be easily embedded on WordPress blogs. For more details click on the image below...

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1Feb/100

Into the Twittersphere!

A young man struggles against the pressure to Twitter his life away. :lol:

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18Jan/100

Social Media Revolution

Is social media a fad? No! It's a revolution!

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Filed under: Social Media No Comments
11Jan/100

The Pepsi Refresh Project

Pepsi wants to make the world a better place and so it has up to $1.3 million in Refresh grants to give out every month, ranging from $5000 through to $250,000.

The social investment campaign can be seen online at www.refresheverything.com, and is being presented as Pepsi’s alternative to spending on television advertising at the SuperBowl this year.

From January 13 US residents can submit an idea online, choosing categories of health, arts and culture, food and shelter, the planet, neighborhoods, and education. From February 1, 2010, visitors to the site will be able to vote on ideas, with the first 32 awards being announced on March 1.

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16Dec/090

Starbucks love project

Starbucks launched a global sing-along campaign to support Red, the charity fund for Aids in South Africa.

The "Global Sing Along" took place simultaneously around the globe on Monday, December 7th and at exactly 8:30 a.m. ET, musicians worldwide joined together in a performance of The Beatles classic "All You Need Is Love." This performance was streamed live online at...

starbucks

After the live sing along, users were able to upload their own

  • version of "All You Need Is Love" videos
  • and love drawing sketches

to the web site. For each video and drawing money was donated to the Global Fund.

Starbucks also partnered with Facebook to spread the message to the online social network's hundreds of millions of users. This is the largest global campaign ever for both Facebook and Starbucks!

For the techies who would like to read more about all the technical hurdles and their solutions...please visit the developers blog.

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24Nov/090

Webcam Social Shopper

Here is a great example of tomorrows upcoming online shopping experience. The Zugara app couples the functionality of Augmented Reality and Motion Capture!

The app allows you to hold articles of clothing up in front of yourself, while it tracks your movements so that you can interact with the site's content when standing several feet away from your computer's controls.

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21Nov/090

Ikea’s Facebook Showroom

Facebook has been getting cluttered with brands screaming about themselves...Forsman & Bodenfors from Sweden came up with an innovative idea to break through this clutter for Ikea. They turned one of Facebook's basic functions into a promotional tool, to promote the opening of Ikea's new store in Malmo, Sweden.

With a little media budget, the agency came up with an unconventional Facebook campaign that started with a profile of the store's manager, Gordon Gustavsson.

Gordon Gustavsson

Gustavsson then uploaded pictures of the store's showrooms to his photo album and the first people to tag the IKEA items with their name won the item which helped to grow IKEA's Facebook fan base and spread around photos of IKEA products.

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