25Jul/110
Coca Cola Wallet Of Happiness
As part of an experiment in a very crowded Lima district in Peru...Coca Cola with their agency McCann Erickson deliberately left a wallet containing $100 on the street. With it they tested people's honesty...
Follow Ramble
Categories
- Ads (85)
- Believe it or not (27)
- Business cards (4)
- Cartoons (8)
- Concepts (13)
- Direct Marketing (15)
- E-Greetings (2)
- Emerging Technology (81)
- Emerging Trends (103)
- Film & Animation (12)
- Flash Mob (1)
- Funny Videos (16)
- Games (2)
- Instore (3)
- Live Communication (167)
- Marketing Strategies (269)
- Music Videos (3)
- Packaging (5)
- Phones (55)
- Power of Online (166)
- Shopper Marketing (13)
- Social Media (126)
- Social Service (21)
- Tablet Computers (5)
- Technology News (3)
- Test Drive (3)
- Utilities (4)
Archives
Tags
advertising
Amsterdam
apple
apps
AR
argentina
augmented reality
BBDO
beer
Belgium
Brazil
China
christmas
coca cola
DDB
digital marketing
facebook
facebook campaign
France
Germany
google
Hamburg
iPad
iPhone
Israel
Italy
Jung von Matt
Leo Burnett
London
McDonalds
Ogilvy
paris
QR Codes
Saatchi & Saatchi
Social Media
Stockholm
sweden
The Netherlands
tvc
tweets
twitter
UK
USA
virals
volkswagen